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Cape Cod Chamber of Commerce
Cape Cod Chamber of Commerce Newsletter )
 eNews January 31 2003 
in this issue
  • Cape Cod to be promoted on www.massvacation.com
  • Winter Morning Workshops for Small Business: Promoting Your Business in a Competitive World
  • Cape Cod Chamber Career & Job Center
  • Cape Cod Calendar of Events in The Boston Globe
  • "Mini-society" Curriculum Highlighted by the Cape Cod Times
  • The Cape's 'Packed Powder'
  • Annual Dinner & Business Excellence Awards Sponsorship Opportunity
  • Web Ads available on www.capecodchamber.org

  • Greetings!

    Know of someone who could use the information in this eNewsletter? Use the easy new "forward" feature at the bottom of this email!

    This enewsletter is our way of letting you know the opportunities, upcoming events and other items of interest that come across our desks each week. Have something new happening at your place? Keep us up-to-date by emailing us the details: [email protected]

    Cape Cod to be promoted on www.massvacation.com

    Cape Cod is the next region to be promoted in MOTT's web site getaway giveaway.

    Program Review

    1)How does the program work? Entrants must complete the registration form at www.massvacation.com to win a Free Getaway for Two to Cape Cod.

    2)What must be included in your package? Our Cape Cod package needs to include certificates for: 2 nights lodging, at least one dinner, 2 attractions/ tours, and any other promotional material for the region (optional). Donations of any of these items is greatly appreciated.

    3)What about blackout dates? Feel free to black out your peak season months. Be sure that the package is valid for at least 6 months though.

    4)Where should I send my contribution to the Cape Cod sweepstakes package? Send your donation (including certificates) to the Cape Cod Chamber, attn: Elaine Perry. ([email protected]/508- 862-0700 ext 518)

    5)When should I send the sweepstakes donation? Please send information on your donation (in text form) to Elaine no later than February 5, 2003. The getaway description will go live massvacation.com on February 10, 2003.

    Please send the physical getaway donation (including certificates) to Cape Cod Chamber (PO Box 790, Hyannis) no later than March 21, 2003.

    6)When will the Cape Cod getaway be promoted? The package will be featured on www.massvacation.com from February 10, 2003 through April 4, 2003. The sweepstakes will be promoted on our web site and in all MOTT print and email newsletters.

    7)How will the winner be notified? One winner will be selected on or about April 4, 2003. MOTT will send the getaway package to him/her directly. The winner will be responsible for making their own reservations. MOTT will provide the Cape Cod Chamber and our participating members with the winner's name.

    Additional Info

    1)MOTT will link to www.capecodchamber.org

    2)MOTT will link to participating accommodation and attraction web sites.

    Winter Morning Workshops for Small Business: Promoting Your Business in a Competitive World
    Sponsored by Cape Cod Bank and Trust Financial Companies

    All are Thursday mornings, from 8 - 9:30, continental breakfast included.

    The workshops are $10 for Chamber members and affiliates, or $30 for the series of 4. Non members pay $15 per workshop, or $50 for the full series. CCBT customers attend free.

    FEBRUARY 6TH : COMMUNICATING IN THE ELECTRONIC AGE This highly interactive workshop will walk you through how to build and manage a successful e-newsletter program. Presenter: Michael J. Katz, founder, Blue Penguin Development, Inc. Where: Hyannis Transportation Center Who should come: business owners or managers with the ability to use email and the internet.

    FEBRUARY 13TH : "Public Relations Tools, tips and techniques for building business awareness. Learn what makes an effective press release, when to court print and television media, how to get the most from your marketing dollar, and more! Presenters: Barry and Dave Connolly, Connolly & Company. Where: CCBT Conference Room, 307 Main St, Hyannis - please enter through the Cape Cod Chamber offices Who should come: Business owners and marketing managers who want to learn more about public relations and how it fits into a total marketing/advertising plan.

    FEBRUARY 27: ADS THAT GET RESULTS Find out what makes an ad work: what it looks like, says, and results in. Presenters: Rick Sawyer and Peter Lomenzo , Grouper PrePress Services Where: Hyannis Transportation Center Who should come: If you use print ads, you're the audience.

    MARCH 6: USING THE CHAMBER TO YOUR BEST ADVANTAGE Find out the complete range of possible markets. Electronic and print that give Chamber members the best bang for the buck. Presenters: Wendy Northcross, CEO, Lindsey Close, Information Systems Manager Where: Hyannis Transportation Center Who should come: if you're a member and you want more customers...

    Register & get directions »

    Cape Cod Chamber Career & Job Center
    Are you looking for employees? Or maybe you are looking for a job?

    We are happy to announce the Cape Cod Chamber Career & Job Center is up and running. This section of our website is designed to assist both members who are looking for employees and those individuals seeking employment.

    All Cape Cod Chamber Members (with an email address on file at the Chamber office) have the capability to post employment listings that will be seen by a variety of people seeking employment. Visitors are encouraged to post resumes online and search job listings thorough this site simply by providing a current e-mail address. (In fact, everyone who sends resumes to our attention for summer jobs are asked to go through this system. That is over 100 people so far this year!)

    The first time you log on (by clicking employer) you will need to register (there is a link below the password box). Even if you don't have any current job availabilities you can post an "Employer Profile" about your company for potential future job seekers to see.

    Look for more over the next few weeks on this new Cape Cod Chamber service!

    Visit the new Cape Cod Chamber Career & Job Center »

    Cape Cod Calendar of Events in The Boston Globe
    As summer approaches, a top destination for New Englanders is, of course, Cape Cod. Be sure they make your business one of their top destinations, too! Advertise in Cape Cod Calendar of Events, a tabloid advertising insert coming to The Boston Globe Thursday, April 17.

    From art exhibits to whale watches, the Cape Cod Calendar of Events, contains a wide range of cultural events and activities for the whole family to enjoy.

    And nearly half of Cape Cod/Island visitors are from Massachusetts, so advertising in The Boston Globe is a great way to reach travelers. In fact, you'll target 1.4 million Boston-area adults.

    Don't miss this great opportunity to connect with prospective customers. Order your space today!

    More information »

    "Mini-society" Curriculum Highlighted by the Cape Cod Times
    The Mini-Society Program, created by the Kauffman Center for Entrepreneurial Leadership at the Ewing Marion Kauffman Foundation, is a year-long project in which children learn economics by designing and developing their own society. Barnstable Horace Mann Charter School fifth grade teacher Diane Mandeville, whose class was featured in the Cape Cod Times and Barnstable Patriot articles, heard about the mini- society curriculum from the Cape Cod Chamber of Commerce. She attended a four-day conference in West Virginia this summer sponsored by the Kauffman Center for Entrepreneurial Leadership of Kansas City, Mo.

    Bob Rogers, chairman emeritus of the Ewing Marion Kauffman Foundation, visited Mandeville's class on Wednesday (photo above). Rogers, a fervent supporter of the Cape Cod Chamber's work to bring entrepreneurial training and education programs to the region, commented "You have to begin to develop entrepreneurs at the earliest age, through these types of programs."

    We hope to have more school districts involved in the mini-society curriculum next year, using our local teacher as the trainer. For more information, please contact Clare O'Connor at the Cape Cod Chamber office ([email protected] or 508-862-0700 ext 521).

    Read the article »

    The Cape's 'Packed Powder'
    On your next trip to Boston, be sure to notice the Cape Cod Chamber of Commerce billboard located on I-93 North just prior to the Columbia Road Exit.

    It sure got the attention of the anonymous caller to the Barnstable Patriot! The message left at the paper explained that the caller had never seen, in his 25 years on the Cape, any lighthouse like the one pictured on the billboard.

    Wendy Northcross, Cape Cod Chamber CEO, spoke with the Patriot and explained that it was either Wood End or Long Point (both square, white lighthouses) in Provincetown. The Barnstable Patiot confirmed in today's edition that the lighthouse shown on the billboard (and www.capecodchamber.org) is Wood End (Which was designed as an exact replica of Long Point Light according to www.rudyalicelighthouse.net, a great website with pictures & information on lighthouses across the country).

    Wendy also explained that the Chamber does not use stock photography in our advertising campaigns - except for occasional tightly cropped people pictures - pictures not intended to show off the splendor of Cape Cod.

    See the lighthouse for yourself! »

    Annual Dinner & Business Excellence Awards Sponsorship Opportunity
    June 18, 2003: Cape Codder Resort & Spa, Hyannis, MA

    Title Sponsorship: $5000

    Sponsor receives a table for 8 guests.

    Sponsor receives company name on invitation sent to all 1350 members & 3000 affiliate members.

    Sponsor receives banner at site.

    Sponsor receives 2 minutes at podium during reception.

    Sponsor receives podium recognition during awards ceremony during dinner.

    Sponsor has representative give one of the Business Excellence Awards from podium.

    Sponsor receives recognition in enewsletter relating to this event.

    Sponsor receives recognition in the Annual Report (which is distributed at this event.)

    Sponsor receives recognition on the business-to- business website for the Chamber (ecapechamber.com) with a link to your website / or section of website most appropriate.

    If you are interested in this sponsorship opportunity, please contact Wendy Northcross, 508-862-0700 extension 517 or [email protected].

    Web Ads available on www.capecodchamber.org
    The following is a summary of how tile ads on www.capecodchamber.org were displayed for the week ending on the dates indicated.

    Date/Number of Times Ad Was Shown/Number of Users Who Clicked

    Inn#1

    Jan 25, 2003/4264/25

    Inn#2

    Jan 25, 2003/5316/19

    Inn#3

    Jan 25, 2003/4525/9

    Motel

    Jan 25, 2003/4278/9 Resort

    Jan 25, 2003/4277/17

    Web tile ads on www.capecodchamber.org are affordable!

    Price: $600/year -or- $300/6 months -or- $150/3 months

    Specs:

    • .jpeg or .gif format
    • Max 50 kb
    • Size: 100 x 50 pixels (w X h)
    • No animation
    The following Cape Cod Chamber members can help you design your web tile ad: Ads will rotate and be linked to keywords. Ad stats will be emailed to you monthly and you will be notified one week before your ad contract expires.

    To submit an ad, email the tile to: [email protected] with

    • the name of the advertiser (business),
    • advertiser contact name (person),
    • advertiser contact email and
    • three keywords

      If you have any questions please email Lindsey at [email protected] or call her at 508-862- 0700 ext 520.

      We must receive payment before the tile will be activated.

     

  • Chamberwear
  • 2003 Golf Passport

  • Cape Cod Chamber Gift Certificates

  •      email: [email protected]
         voice: 508-862-0700
         web: http://www.ecapechamber.com
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